Cookies and Tracking Technologies

(a) Cookies and Tracking

When you visit our Site, we and third-party advertising and analytics companies and other third party business partners may use a variety of tracking and other technologies that automatically or passively collect certain information whenever you visit the Site or otherwise interact with us or our content (“Usage Information”).

We use these technologies for a number of reasons, including to save your preferences for future visits to our Site, keep you logged in between visits, and to provide you with improved services. The information we collect may include (but is not limited to):

  • date and time of your visit to our Site;
  • areas you visit within our Site;
  • links that you click on within our Site;
  • websites or advertisements you visit before or after visiting our Site;
  • terms you entered into a search engine that lead you to our Site;
  • IP address, mobile device identifier, or other unique identifier and usage information for the device used to access our Site;
  • precise location data from your device, if you have opted-in to the collection of that information (you may be able to disable the collection of precise location data through the settings on the device used to access our Site, but your approximate location may remain available through its IP address or other information that we collect);
  • device and connection information, such as browser type and version, operating system, and platform; and
  • whether an email message we sent was opened and whether a link in the email message was clicked.

The methods that may be used to collect Usage Information include the following:

  1. Cookies and Local Storage. A cookie is a data file placed on a device when it is used to visit the Site or otherwise access our content. Certain web browsers and certain browser add-ons, such as Adobe Flash, may provide additional local data storage mechanisms that are used in a manner similar to cookies, and some of the content included on our Site may make use of this local storage. To get information about Flash and Adobe’s privacy choices from Adobe, click here. To get information about cookies from All About Cookies.org, click here. Cookies, Flash cookies, and other local storage devices may be used for a variety of purposes (for example, to identify your device when you revisit our Site, to recall your authentication information, to store information related to your navigation throughout our Site, or to enable certain features on our Site). Some cookies are essential to the functioning of the Site, and, without them, some features and services you have requested cannot be provided. If you disable cookies, adjust privacy settings on your device, restrict local storage, or otherwise limit these technologies, you may not be able to use some of our Site features.
  2. Web Beacons. Small graphic images or other web programming code called web beacons (also known as “pixels”, “1×1 GIFs” or “clear GIFs”) may be included in our web pages and email messages. Web beacons may not be visible to you. Web beacons or similar technologies may be used for a number of purposes, including to count visitors to the Site, to monitor how users navigate the Site, to count how many email messages we sent were opened, and to count whether a link in an email message we sent was clicked.
  3. Embedded Scripts. An embedded script is a programming code that is designed to collect information about your interactions with the Site, such as the links you click on. The code is temporarily downloaded onto your device from our server or a third party service provider, is active only while you are connected to a Site, and is deactivated or deleted after you are no longer connected.
  4. Other Technologies We may also use other technologies that collect similar information for security and fraud detection purposes.

(b) “Do Not Track” Signals

Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, STARV, Inc. does not currently alter our practices when we receive a “Do Not Track” signal from a visitor’s browser. For information about “do not track” from The Future of Privacy Forum, click here.